Free masterclass: understand and build traffic

Why Etsy traffic feels random — and how a roundup blog post fixes it

A free masterclass for Etsy sellers and handmade business owners who want traffic they can understand, repeat, and control.

If you’re optimizing listings, posting on social media, and trying to “do all the right things” — but traffic and sales still feel unpredictable — you’re not doing anything wrong.

This masterclass explains why Etsy traffic behaves the way it does, and shows you the type of content that works differently.

  • Why Etsy traffic drops even when you’re “doing everything right”
  • Why posting more and optimizing harder rarely fixes sales
  • The content category that keeps sending clicks over time
  • How a real traffic-generating roundup blog post is structured
  • What changes once traffic stops being a mystery

Jackie Fatica
Founder, Own Your Audience

I run a handmade business and use this exact content approach to drive traffic outside of Etsy — without relying on daily posting or algorithm luck.

© 2026, Marketing and Heart

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