Links:
Pin Generator (affiliate link)
Pin Generator on AppSumo (affiliate link)
ChatGPT Pinterest Title & Description Bot
THERE IS A NEW UPDATE TO PINTEREST SCHEDULING - SEE NEXT LESSON
Pinterest Strategy:
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Publish Your Blog Post
As soon as you publish a new blog post, start the process of creating pins immediately. Don’t wait; making your pins right after publishing ensures your content is ready to be shared on Pinterest.
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Generate Multiple Pins
Use a tool like Pin Generator or Canva to create multiple pins for your blog post. Aim for at least seven different pins for each post. These should vary in design, image, and text to appeal to a broader audience.
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Choose the Right Images
Select images from your blog post that are visually appealing and likely to perform well on Pinterest. Over time, you'll learn which types of images work best, so focus on those.
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Optimize Pin Titles and Descriptions
Use a tool like ChatGPT or an internal AI feature to create optimized titles and descriptions for your pins. Make sure each pin has a strong call to action, relevant keywords, and reasons for users to save your pin.
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Schedule Your Pins
Once your pins are ready, schedule them using a Pinterest scheduling tool. Pin the images to 1 board only. Rule: 1 pin goes to 1 board. See next lesson for a full update.
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Maintain a Full Pin Bank
Always keep your Pinterest schedule filled with upcoming pins. Ensure you never run out by continuously creating and scheduling new pins, even if you're reusing content from existing blog posts.
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Consistency is Key
At a minimum, ensure that at least one pin is posted every day. This keeps your Pinterest account active and consistently drives traffic to your blog. If you can manage more, consider increasing your pinning frequency to 8 or more per day.
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Shuffle and Optimize Your Pin Schedule
Use scheduling tools' shuffle features to randomize the order of your pins. Smart Shuffle can help ensure that different URLs are evenly spread throughout your pin schedule, avoiding repetition and keeping your content fresh.
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Focus on Outbound Clicks
Remember, the goal is to drive traffic to your blog. Keep an eye on your Pinterest analytics, focusing on outbound clicks rather than vanity metrics like impressions or followers.
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Stay Consistent
Make pin creation and scheduling a regular part of your content process. Consistency in pinning is crucial for maintaining and growing your Pinterest traffic.