Thank You for Shopping with Us

Send 1 day after sale ends

Subject Lines:

  • A Big Thank You for Your Black Friday Support ? Here's a little gift for you!
  • We Couldn't Have Done it Without You: Thank You!
  • Your Support Means the World: A Little Thank You From Us ?
  • Thank You for Making Our Black Friday a Success!


Hi [Customer's Name],

First off, we want to say a huge THANK YOU. Because of supporters like you, our Black Friday event was a smashing success. We're incredibly grateful for your continued loyalty and support for our small business.

As a token of our appreciation, we'd love to offer you a [10%] off coupon [or some other gift, digital gift, etc...] for your next purchase. Use the code [THANKYOU10] at checkout to enjoy this little gift from us.

Thank you once again for choosing our handmade products and Etsy shop. Your support has a significant impact on our community of craftsmen and artisans. Here's to more years of delivering you the handmade pieces you love.

Stay tuned for more updates, deals, and creative inspirations. We have so much more in store for you!

With gratitude,

[Your Name]


What Makes This Email Great:

  • This email thanks customers for their patronage and recognizes their role in your business's success.
  • Offering a discount code not only shows your gratitude, but also encourages future purchases.
  • Expressing genuine gratitude helps strengthen the bond between your brand and customers, fostering customer loyalty.


Tips N' Tricks To Make This Email Even Better

  • If you have data on your customers' shopping habits, consider personalizing the discount to items they frequently purchase or have shown interest in.
  • Make it easy for customers to use their discount by including a clear call to action, guiding them straight to your online store.
  • Include pictures of your products or a visual representation of the discount code to make the email more engaging.
  • People love supporting businesses with a story. Use this opportunity to briefly tell your story and the impact of their support on your business.

Extra Fun Bonus General Marketing Tip:

Post-purchase communication is key to building lasting relationships with your customers. Take the time to thank them and make them feel appreciated. This not only fosters customer loyalty, but also turns customers into brand advocates. Remember, a satisfied customer is the best business strategy!


Short Form Video Script Idea:


[Opening shot: Your logo or a montage of your products]

[Background music: Something upbeat and thankful]

Voiceover: Hey there, [Instagram handle] fam! We've just wrapped up our Black Friday event, and we're overwhelmed with gratitude. 

[Cut to text overlay: "Thank You!"]

Voiceover: Because of supporters like you, we've had a record-breaking sale and it's all thanks to our wonderful community!

[Cut to quick montage: Scenes of your products being made, packaged, and delivered with love]

Voiceover: As a token of our heartfelt thanks, we're gifting you a special discount for your next purchase from our shop!

[Cut to animated text overlay: "Use Code: THANKYOU10"]

Voiceover: Use the code [THANKYOU10] at checkout to get [10%] off on your next order. 

[Closing shot: An image of your best-selling products]

Voiceover: This is our way of saying thank you for believing in our handmade goods and our mission. Here's to more years of delivering the pieces you love. 

[End with text overlay: "Sign up to our email list for more surprises!"]


Social Media Caption:


What an incredible Black Friday event it was! ? As a BIG THANK YOU for your amazing support, we're offering [10%] off your next purchase. Use the code [THANKYOU10] at checkout. ? If you want more such surprises, don't forget to sign up for our email list. You're the heart of our community and we couldn't do this without you! ❤️ #Gratitude #CommunityLove #HandmadeWithLove #ThankYouSale

Remember, you can modify the caption and hashtags to align with your brand and target audience. Use engaging visuals and effects to make your Instagram reel more captivating and appealing to viewers.