Subject Lines:
- First Look: New [Product Type] Coming Soon!
- 🔍 Exclusive Preview: What's Landing Next at [Your Business]!
- First Look: The Next Big Thing in [Your Niche/Category]!
- Shhh... You're Invited to a Sneak Peek of Our Newest Creations!
Dear [Customer's Name],
We've been working hard behind the scenes at [Your Business] and are thrilled to give you a sneak peek of our upcoming [Product Type].
Our new [Product Type] features [Describe unique features or selling points of the upcoming product]. We can't wait for you to see it in person!
Stay tuned for the official launch announcement coming soon. As a valued member of our community, you'll be among the first to know when it's available.
Thank you for your continued support,
[Your Name]
(If you don't have a new product or collection coming out soon, who cares. They don't know that. Make something up! You might even discover your next item or collection by using this template 🙃)
What Makes This Email Great:
- This template gives customers an exclusive first look, which builds anticipation and excitement for the upcoming product.
- Giving your customers early access information makes them feel valued and part of your brand's community.
- This email sets the stage for future sales by increasing interest and demand for the new product.
- Offering exclusive sneak peeks can encourage customers to consistently open your emails.
Tips N' Tricks To Make This Email Even Better
- If possible, include images or short videos of the upcoming product.
- If it fits your business model, consider offering a pre-order option for the new product.
- Encourage responses by asking what they think or if they're excited for the new product.
- Hint at a limited stock to create a sense of urgency and drive quick purchases when the product launches.
Extra Fun Bonus General Marketing Tip:
User-generated content (UGC) is a powerful tool to build trust and authenticity in your marketing. Encourage your customers to share photos or reviews of your products on social media and tag your business. Not only does this provide social proof, but it also helps you engage directly with your customers and potentially reach a wider audience. Consider featuring UGC in your email newsletters, on your website, or on your own social media channels to highlight real-life use of your products.
Short Form Video Script Idea:
[Opening shot: A dimly lit studio/workspace with the silhouette of new products, building anticipation]
[Background music: Suspenseful, intriguing tune]
Voiceover: Psst... Hey there, [Instagram handle] fam! Want to get the first glimpse of what we’ve been cooking up?
[Cut to a series of quick shots: Hands crafting the product, snippets of design sketches, materials being chosen]
Voiceover: Our artisans have been weaving magic, and it's almost time to unveil!
[Cut to animated text overlay: "Coming Soon"]
Voiceover: Get ready to be dazzled with our newest [Product Category, e.g., "handcrafted jewelry line"].
[Cut to visual: A cloth or veil slowly being lifted off a product, revealing just a tiny portion]
Voiceover: Can you guess what it is? We're bursting to tell you!
[Cut to animated text overlay: "Stay Tuned!"]
Voiceover: The big reveal is right around the corner. But for now, enjoy this little teaser and let your imagination run wild!
[Closing shot: Your logo with the overlay text "The Best Is Yet To Come"]
Voiceover: Be the first to know and see it all. Join our email list and stay ahead of the curve. The countdown begins!
[End with text overlay: "Sign up for exclusive product launches and more!"]
[Background music fades out]
Social Media Caption:
Something BIG is on its way! 🚀 Dive into our latest teaser and let us know your guesses below! For full product reveals and early bird specials, make sure you're on our email list. Be the first, always! #SneakPeek #CraftedWithLove #NewInStore #StayAheadWith[YourBusinessName]
Note: The Reel is designed to create intrigue and excitement while promoting your email list, where detailed announcements and offers can be accessed by dedicated fans and customers. Adjust visuals and messaging according to the specific product and your brand identity.